Unlock the independent convenience retail market
Better understand how your brand performs across thousands of independent convenience stores you couldn’t access before. Create programs that encourage retailers to carry, correctly price and promote your ideal product mix
Skupos is your gateway to thousands of independent stores
15,000+
Convenience retailers
$216M
Sales tracked per day
3B
Transactions processed per year
$60B
Sales per year
Refined strategy
SKU-level data from our massive network of independent retailers allows you to know exactly how products are performing.
Greater engagement
Push discounts and rebate programs to retailers who have never before had access to deals directly from your brand. View engagement metrics to improve future campaigns.
Save time & money
Optimized strategy with a more targeted, single-vendor approach that decreases trade promotion waste while increasing sales.
Access America’s largest c-store network
Tap into SKU-level sales data from tens of thousands of independent convenience stores across the nation.
Engage
Reach an entirely new audience
Independent convenience retailers make up nearly 80% of the market. Drive results for your brand in an untapped market with programs that encourage retailer action. Whether it's promotions, retailer rebates or scan data programs, only pay for direct engagement.
Insights
Outsmart the competition
Don't rely on outdated syndicated data from large chains. Outperform with true point of sale data to understand sales velocity, market share, pricing and more—all in near real time.
“Skupos Insights gives a level of granular insights and actionable intelligence for a distribution channel that’s never had this kind of visibility before.”
Uncover growth opportunities
Use data to make deeper connections between what consumers have bought and what they likely will buy. Extrapolate sales data to identify distribution gaps and get more of your product into stores.
Build relationships with smaller retailers
Connecting with independent retailers was never possible before. With Skupos, you can encourage retailers to pick up products, price compliantly, and drive consumer adoption. Increased revenue at the convenience store level means mutual success.
Multiply the power of Skupos
Insights
First, gain visibility into consumer preferences and true product performance to optimize your convenience strategy.
Engage for Brands
Then, execute programs using knowledge gained from Insights - all through a single partner.